Ulta Beauty

Our Mission
Every day, we use the power of beauty to bring to life the possibilities that lie within each of us—inspiring every guest and enabling each associate to build a fulfilling career.

Our Vision
To be the most loved beauty destination of our guests and the most admired retailer by our Ulta Beauty associates, communities, partners and investors.

Our Values
We work toward our mission and vision with our values at the heart of everything we do.